« Message to marketers: "We are all publishers now." | Main | Exploiting content marketing's dirty secret: most content is a commodity. »
Digital media has made it easy for brands to embrace content marketing and tell their story. But companies have created user centric content for hundreds of years before. This short video timelines the history of company created content starting with "The Furrow," a customer magazine published by John Deere in 1895, right up to the present. Along with a rocking sound track from Robert Rose of the Content Marketing Institute this video offers great perspective.
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00e008c580cf88340162fc1065d3970d
Listed below are links to weblogs that reference A history of content marketing in under 3 minutes:
You can follow this conversation by subscribing to the comment feed for this post.
This is only a preview. Your comment has not yet been posted.
As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.
Having trouble reading this image? View an alternate.
Great video, thanks for sharing this!
I was wondering if you'd be interested in sharing your articles with like-minded content marketing strategists? I am building a content marketing community to showcase everyone's expertise in this field.
Please send me an email if you have any questions and I can share further details with you. Thank you for your consideration.
Cheers!
-SL
Posted by: SL | November 09, 2011 at 12:38 PM
I really appreciated the read and shall be dropping by from time to time now.
Posted by: Mens Barbour Greenham Waxed Jacket | November 24, 2011 at 10:21 PM
Very nicely done, and that video sure makes content marketing looking pretty exciting. :) Nice to see the roots of our industry and it makes me not only smarter but prouder to work in marketing. Great job my friend.
Posted by: Best SEO Company | December 13, 2011 at 12:41 PM
I really appreciated the read and shall be dropping by from time to time now.
Posted by: hermes birkin bags | December 29, 2011 at 11:35 AM